As John Henry Newman said so well, "University educates the intellect to reason well for all threads, to store and assimilate the truth." This process is impossible if there is no clear endeavour- translated into specific actions- to research. In other words, a university which does not foster research betrays itself; only through research can new knowledge be created.
Those of us who work at Universidad Panamericana double our efforts to foster our core activity as an institution of higher education. We have consolidated the bases so that, we not only carry out research, but we do so within the coordinates of our identity.