Universidad Panamericana | School of Communication Academic Offering Bachelor's Degree in Communication and Audiovisual Creation

Audiovisual Communications Program

In the Bachelor's Degree in Communication and Audiovisual Creation, we train professionals with a creative, managerial and entrepreneurial vocation, capable of generating content through scripts that make appropriate use of audiovisual language and take advantage of information technologies to innovate, effectively and accurately addressing digital platforms, as well as transmedia narrative strategies; all within the framework of the ethical, expressive, artistic and financial needs demanded by the business models of the communication and entertainment industries, as well as the cultural and human development of society.

Locations of the Bachelor's Degree in Communication and Audiovisual Creation
  1. Guadalajara

RVOE

SEP 20200079 dated 26-Feb-2020 ,plan 2019 schooling mode, Guadalajara campus.

ENTRY PROFILE

Our applicants for the Bachelor's Degree in Communication and Audiovisual Creation are people who are interested in and have knowledge of art, art appreciation, as well as written and visual communication.

They also have the skills to delve into audiovisual culture and knowledge of the techniques for creating and managing fictional audiovisual products, for traditional or digital platforms. Finally, they have skills in creativity, management, writing and narrative.

GRADUATE PROFILE

Our graduates have knowledge of general culture, audiovisual production and post-production techniques, scriptwriting, communication industry and entertainment industry.

They have the skills to analyse and capture the socio-political and economic environment that surrounds them, as well as to communicate audiovisual content appropriately to different audiences and through different platforms, understanding their consumption needs.

Graduates have attitudes oriented towards working under pressure and for long periods in different environments, as well as creative development and innovative problem solving in a constantly changing audiovisual environment.

International Exchange Network
  1. University of Navarra, Pamplona, Spain
  2. Centro Universitario Villanueva, Spain
  3. CEU San Pablo, Madrid, Spain
  4. Texas Tech University, United States
  5. Universidad de los Andes, Chile
  6. University of Strasbourg, France

"Studying Audiovisual Communication opened up my path. I realised that I can specialise in many audiovisual fields that I had not considered before. I found my passion as a photographer and entrepreneur of my own business.

Michelle Cano, class of 2015, Guadalajara campus.

"Studying Audiovisual Communication at UP had a major impact on my life. My professors and mentors became friends and colleagues. Interpersonal relationships are a fundamental part of a communicator's development and UP gave me great experiences that strengthened my bonds with classmates, teachers and tutors".

Violeta López, class of 2015, Guadalajara campus.

"Having studied Audiovisual Communication allowed me to get to know in depth and soak up knowledge about the television, film and radio field, through different projects and activities, which were a great support to get on track and develop myself in the working field where I am now".

Carlos Laureano, class of 2015, Guadalajara campus.

"I am grateful for having studied Audiovisual Communication mainly because the professors showed us, with patient demand, the path they had taken in order to better discern the path that each one of us had to follow. Getting to know the different and valuable mentalities of my classmates made me grow on a personal level, broadening my current field of work".

Daniel Azpe, class of 2016, Guadalajara campus.

"Studying Audiovisual Communication at UP taught me to develop critical thinking. Thanks to this I can justify technical or narrative decisions in my work more consciously and not merely intuitively; something that has also helped me in my personal development".

Armando Godínez, class of 2016, Guadalajara campus.

"It is almost impossible to describe in words having been in these classrooms: the personalised treatment, the preparation of the teachers and the way they professionalise communication to turn you into a leader with a human sense is invaluable".

Alejandro Suárez, class of 2016, Guadalajara campus.

"Studying Audiovisual Communication at Universidad Panamericana was the perfect mix between creativity and business. Not only did I discover that I can materialize my ideas but that I can put them at the service of the world's needs, seeking objectivity and professionalism at all times."

Clara Cuevas, class of 2018, Guadalajara campus.

"Studying Audiovisual Communication helped me to appreciate the beauty in every detail. To understand that each element communicates and has an intention, more than just being there or completing a frame; the art of taking care of even the smallest thing when making a production".

Verónica Parra, class of 2018, Guadalajara campus.

"I discovered what I am passionate about and learned to fight for what I want. For me, this career meant discovery. I started with fear, but little by little I realised that there was something new I was good at. I also found friends for life at UP.

Mariana Ruiz Barba, class of 2020 Guadalajara campus.

"I carry in my life the best thing about UP: the incredible relationship with professors, classmates and directors who, apart from being friends, became allies in the professional world.

Juanpa Garay, class of 2019, Guadalajara campus.

"Studying Audiovisual Communication at Universidad Panamericana has taken on great relevance in my professional life by teaching me to understand, apply and take advantage of technology and new media in its different forms to convey a message, in addition to understanding the ethical importance of creating in a globalized world."

Julio Gallegos, class of 2019, Guadalajara campus.

"I found my passion in this wide and diverse industry, thanks to the wide variety of subjects in the Audiovisual Communication course. In addition, the professors helped me develop my skills and abilities for working life with their experience, knowledge and advice.

Valeria de la Fuente, class of 2020, Guadalajara campus.

"Studying Audiovisual Communication at UP has been one of the best decisions and experiences I have made, because it not only helped me to create audiovisual content that generates an impact on people, but also to have a wide range of job opportunities and to grow as a person".

Laura Cristina Figuerola, class of 2020, Guadalajara campus.