Integral Social Networks Campus Bonaterra Aguascalientes
In compliance with the Ley Federal de Protección de Datos Personales en Posesión de los Particulares (hereinafter the "Law"), its Regulations and other applicable provisions, and with the purpose of allowing you to decide in an informed manner about the treatment that we must and may give to your personal data, we make available this notice that provides information about the use of your personal data, identifying the entity responsible for your information; the purposes or actions that motivate the collection, use and custody of your personal data; the third parties to whom your personal data will or may be transferred; the mechanisms for you to exercise your rights, among other information.
Who is responsible for your personal data?
Bona Terra, A.C. (hereinafter and indistinctly the "Responsible" or "Universidad Panamericana") is the Responsible for your personal data. Our address to hear and receive notifications is: Av. José María Escrivá de Balaguer 101, Fraccionamiento Villas Bonaterra, C.P. 20296, Aguascalientes, Ags.
What data do we use and can we request?
In order to fulfill the purposes stated in this Notice, Universidad Panamericana must or may process the following categories of personal data:
- Identification and contact information, and
- Personal characteristics data.
Do we request sensitive data?
In order to fulfill the purposes described in this Privacy Notice, Universidad Panamericana will not process sensitive personal data.
Responsibility of the Responsible Party, of the Owners-Users and Social Network Service Providers
The Data Controller processes personal data of the owners-users of social networks by accessing and managing the information that such owners-users publish or disseminate through the profiles they have created in each of the social networks they use to link with Universidad Panamericana. This treatment also includes the use of personal data for purposes of disclosure of activities of the Universidad Panamericana.
The Universidad Panamericana accesses, handles and uses the personal data of the users-owners of social networks only during the period in which the users-owners remain linked to the profiles that the Universidad Panamericana manages in each of the social networks involved and/or publish, mention or communicate via direct message ("inbox" or "DM").
The holders-users are responsible for the accuracy, veracity and updating of the personal data they publish in their social network profiles, as well as for the degree of dissemination of their information and the access to it that they allow or authorize to third parties through said profiles. The recommendation is made to all holders-users of social networks to continuously review the privacy settings of their profiles on each of the websites they use to link to Universidad Panamericana.
Social network service providers are responsible for the databases created with the personal data of the users of such networks. Such service providers are in turn responsible for the security measures they adopt to safeguard the personal data of their users.
In accordance with the above, the Universidad Panamericana is obliged to provide adequate access, management and use of the personal data of the holders-users that are linked to the profiles that the Universidad Panamericana manages in various social networks.
Purposes of the processing of personal data
The Universidad Panamericana will or may process your personal data for the following purposes:
Primary Purposes:
- Management of followers and social media profiles of the official accounts of Universidad Panamericana.
- Communication and/or follow-up of activities of Universidad Panamericana.
- Statistics and management of followers and social media profiles of the official accounts of Universidad Panamericana.
- Attention and follow-up to comments, complaints or doubts related to the services of Universidad Panamericana.
- Provide information on the services of the Universidad Panamericana.
Secondary Purposes: None.
With whom can we share your data?
The Universidad Panamericana may transfer your personal data under the terms of the Law and this Privacy Notice, both within and outside Mexico, in the following cases and for the following purposes:
- To our parent company, affiliates, branches and/or campuses that are part of the Universidad Panamericana, and that operate under the same internal processes and policies, with the purpose of centralized information management.
The Law establishes that the aforementioned data transfer does not require your consent in order to be carried out, but Universidad Panamericana is obliged to inform about it. Any transfer of your personal data that does require your consent will be previously informed, through the communication and updating of this Privacy Notice and prior to the realization of such data communication.
ARCO Rights
The Law regulates the ARCO Rights that you have as a holder of personal data. These rights include:
- Access: the right to know what personal data we process about you, as well as information regarding the conditions and generalities of the processing.
- Rectification: the right to request, at any time, the rectification of data that is inaccurate or incomplete.
- Cancellation: the right to stop the processing of your personal data, starting with a blocking and subsequent deletion.
- Opposition: the right to object, for legitimate reasons, to the processing of your personal data.
To exercise any of the ARCO Rights, you must submit a request addressed to our Personal Data Department, through any of the following channels:
a) By sending a request to the e-mail ags_derechosarco@up.edu.mx, or
b) By sending a duly signed application to the following address: Av. José María Escrivá de Balaguer 101, Fraccionamiento Villas Bonaterra, C.P. 20296, Aguascalientes, Ags.
The application must contain:
- Your full name and address, or other means of communicating a response to your request;
- Copy of a document proving your identity and, if applicable, legal representation if someone is exercising the right on your behalf. This requirement may be omitted if you provide information that accredits you as a collaborator of Universidad Panamericana and identifies you in an indubitable way;
- A clear and precise description of the ARCO Right you wish to exercise and the personal data related to your request; and
- If applicable, any other information or document that will help us locate your personal data.
The Universidad Panamericana will respond to your request within 20 (twenty) business days from the date it is sent and received. If the request is accepted, the Universidad Panamericana will make it effective within 15 (fifteen) working days following the date on which it communicates the response. If the information and/or documentation provided in your request is incomplete, erroneous and/or insufficient, or if the necessary documents to prove your identity or the corresponding legal representation are not provided, Universidad Panamericana will request the correction and correction of the deficiencies in order to process the request. You will have 10 (ten) working days to comply with the requirement and correct the request; otherwise the request will be considered as not submitted.
The use of electronic means for the exercise of ARCO Rights authorizes us to respond to the corresponding request through the same means, unless you clearly and expressly indicate another means of contact in your request.
The right of cancellation is not absolute. Please note that Universidad Panamericana must retain information to comply with various legal obligations and may share your personal data with other entities or bodies in order to do so. In such cases, the right of erasure may need to be requested from the entity that received your personal data.
Exercise of ARCO rights before the social network service providers.
The exercise of ARCO rights against service providers of social networks in which the holders-users of such networks have created a profile shall be governed, in accordance with applicable law, under the terms and conditions set forth in the Privacy Notices, Privacy Policies and/or Legal Notices that each service provider has provided in the social networks they operate and manage.
Do you want to revoke your consent?
In some cases, you may revoke your consent to the processing of your personal data; however, this revocation may not have retroactive effects, that is, it may not affect situations, procedures or transfers carried out before the revocation of your consent; nor in cases where such revocation involves the impossibility of fulfilling obligations arising from a legal relationship in force between you and the Universidad Panamericana, or involves the breach of general provisions of public order that establish the obligation to maintain the processing of your personal data for a certain period of time.
You may send a consent revocation request to the following e-mail address: ags_derechosarco@up.edu.mx following the instructions applicable to the exercise of ARCO Rights.
Limitations on the use and disclosure of your personal data
You may limit the use or disclosure of your personal data by directing the corresponding request to our Personal Data Department, following for such purposes the procedure and instructions applicable to the exercise of the ARCO Rights.
Universidad Panamericana has the means and procedures to ensure the inclusion of some of your personal data in its own exclusion lists, to prevent your data from being disclosed. In such cases, the Universidad Panamericana will provide the owners who request their registration with the corresponding registration certificate.
Changes to our Privacy Notice
The Universidad Panamericana may modify, update, extend or otherwise change the content and scope of this Privacy Notice, at any time and under our complete discretion. At any time, you may request the latest version of this Privacy Notice to our Personal Data Department, through the e-mail ags_derechosarco@up.edu.mx. When it is legally appropriate and we have your email, Universidad Panamericana may communicate changes to this Privacy Notice through that means of communication.
The Privacy Notice that regulates the treatment of your personal data will be the one that appears on our website and identifies the type of relationship you have with Universidad Panamericana. You can access the latest version of this Privacy Notice through https://www.up.edu.mx/legales-politicas/, Privacy Notices section.
Any changes to this Privacy Notice will be communicated to You via email or other communication, if You do not have an email account.
Questions or clarifications
If you have any questions or clarifications about this Privacy Notice, you can contact our Personal Data Department by e-mail at ags_derechosarco@up.edu.mx.
Date of last update: July 10, 2023.