Rodrigo Sosa received his PhD degree in Behavioral Science from the University of Guadalajara in 2013. Since 2020 he works at Universidad Panamericana in Guadalajara, where he is Full Research Professor B in the School of Pedagogy and Psychology, as well as Head of the Academy of Neurobiology. He is also a member of the National System of Researchers level 1, an appointment granted by CONACyT. His research interests revolve around inhibitory control in behavior from an associative perspective. Other research fields in which she participates are: scientific literacy in university students, emergent literacy in preschool children, mechanisms of control and correction of errors in temporal estimation, relationship between delay discounting and addictions, and behavioral markers of schizotypy. Together with colleagues and students with whom he collaborates, he created the Behavior and Learning Research Group (GICA).