Zapopan, Jalisco; November 7, 2024In a week dedicated to talent, innovation, and social commitment, the School of Business of the Universidad Panamericana reaffirmed its commitment to integral education through two outstanding events: the Business Innovation Fair and the Business Innovation Fair and the World Cultures Expo 2024.. These encounters not only allowed students to demonstrate their entrepreneurial and cultural skills, but also reflected Panamericana's core values of university education, social commitment and academic training.
Business Innovation Fair
The Business Innovation Fairan emblematic semester event at the School of Business, allowed third-semester students to present 63 innovative product proposalsdeveloped with professional guidance and applying key entrepreneurial skills. The event, which involved 354 students organized in multidisciplinary teamsteams, was an immersive experience in the full cycle of product creation. product creationfrom the initial idea to retail.
Each team was challenged to design a complementary complementary product to a basic product, working under the guidance of their their professors of the New Product Development and Innovation (DINP) course. (DINP)to ensure the viability and viability and attractiveness of their proposals..
The Dr. Jacqueline Yvette Sánchez García explained that this fair is a unique opportunity for academic training, as students participate in "the complete process of product development, from market research to conceptualization and sales. "the entire product development process, which includes everything from market research to conceptualization and sales.". The activity reinforces their entrepreneurial profile and prepares them to face the challenges of the business world with innovative products and solid business skills.
Expo Cultures of the World 2024: global education and cultural openness at the Panamerican
The World Cultures Expo 2024held at the Polyforum focused on global education and cultural openness. Second semester students presented the project Country Profileproject, in which they researched and presented on the cultural, economic and social profiles of 15 European countries.
This educational event, which was attended by more than 800 students from the careers of International Business Administration, Marketing and Accounting, offered an immersion in the topics of international business and cultural development, ranging from legal regulations to investment opportunities in each country.The event offered an immersion in the topics of international business and cultural development, ranging from legal regulations to investment opportunities in each country.
The Project Country Profileproject, developed within the framework of the subjects of Fundamentals of International Business and Human Resources Management, allowed students to learn about the cultural and social profile of each country.allowed students not only to learn about the cultural and social profile of each country, but also to analyze their economic characteristics and the business opportunities they offer, strengthening their training in university education and business skills.
Through these events, the School of Business reaffirms its mission to provide a cutting-edge education that enables its students to experience, develop and apply essential competencies for the global business environment..
With events such as the Innovation Fair and the Expo Cultures of the World, Universidad Panamericana not only promotes student creativity and entrepreneurship, but also encourages a holistic education. fosters a comprehensive education that prepares that prepares students for a professional professional future in a globalized environment..
Learn more about Universidad Panamericana at: https://www.up.edu.mx/
