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Emblem
Our heraldic symbol
A heraldic symbol is a design or image that is represented in a coat of arms. Heraldic coats of arms are used to identify individuals, families, cities, corporations, among others.
Mother brand
Our trademark
The most visible brand in the whole holistic vision of the university, appropriating the most important element which is the oak.
Subbrands
By campus / gender
Trademarks
Sub-brands and products
Derived from the mother brand, these applications seek to detach themselves individually, being components that help to reinforce certain activities in a transversal manner, which can give significance to the mother brand, as long as this is not cannibalized at a hierarchical level.
Subbrands kit
Quick Brand Guide
