Mexico City, Mexico, December 4, 2024The School of Communication of the Universidad Panamericana presented the book The Queen of the Airby Dr. José Luis Ortiz GarzaProfessor Emeritus Researcher of this house of studies.
This work, considered a fundamental reference for the history of radio in Mexico, was celebrated with a panel discussion, held in the Aula Magna of our university, which highlighted its relevance in media and communication studies.
About The Queen of the Air
Narrated in a journalistic style and backed by exhaustive research, The Queen of the Air (previously published as A Radio Between Two Kingdoms) unravels the political and economic interests behind the most influential commercial radio station in the Americas.. The book delves into the history of XERA, a station based on the northern border of Mexico, which became a pillar in the world of radio during the 1930s.
For the presentation of the work, which is considered a considered a fundamental editorial contribution to the construction of the history of radio in Mexico, a panel discussion was held for the construction of the history of radio in Mexico, there was a panel discussion with the participation of Prof. Gabriel Sosaresearcher at the Department of Education and Communication of the Universidad Autónoma Metropolitana (UAM), was present. Universidad Autónoma Metropolitana (UAM); y Adrian Larisdirector of Heraldo Radio.
A work of national and international relevance
Under the moderation of Dr. Mariano Navarro Arroyodean of the School of Communication, the panelists highlighted the importance of this work in documenting the history of radio and its impact both in Mexico and internationally. impact both in Mexico and internationally..
Dr. Navarro emphasized: "This research is of the utmost importance for the documentation of radio histories in Mexico, but also at the international level.. The quality of the research, as well as the extraordinary archives of Dr. Ortiz Garza, is a real heritage for the scientific community. heritage for the scientific community"..
Prof. Sosa added that The Queen of the Air analyzes relevant phenomena such as the practices that affect audiences, underlining its relevance to current media studies.and underlined its relevance for current media studies.
Adrián Laris emphasized the value of the book for understanding the history of border radio in northern Mexico, specifically in regions such as Acuña and El Río.
Research excellence and academic commitment
The event included an enriching dialogue with the public, where students, colleagues and academics debated the implications of this work for communication studies. This type of event enriches not only the publishing culture, but also the academic life of the School of Communication, reaffirming the commitment of Universidad Panamericana to research excellence.
Dr. Ortiz Garza's book has established itself as a key reference for historians, academics and media scholars. historians, academics and media scholars, positioning as a leading institution in academic research and dissemination.positioning Universidad Panamericana as a leading institution in academic research and dissemination.
About the School of Communication
With more than 20 years of experience, the School of Communication at Universidad Panamericana has become a reference among universities in Mexico, training professionals who have the necessary tools to integrate positively and contribute their knowledge to the professional world.
Learn more at: https://www.up.edu.mx/educacion-universidad-escuela-de-comunicacion/
